New Ipod Lineup, Touch It

September 06, 2007

At the recent Apple “The beat goes on” special event, Steve Jobs refreshed the entire iPod lineup. The old iPod’s have been improved and a new touch screen iPod was released. The biggest news of all was the price drop for the 8Gb iPhone, that has been reduced by $200.

So lets introduce the new ipods:

Ipod Nano: the new Nano features a beautiful colour screen and metallic finish. The unit is still extremely small and thin, but the proportions have been changed, so its now a little more stumpy, wider and shorter. The real bonus is that video playback has been added as well as Coverflow, which allows a more graphical music selector. All in all, its a great improvement on Apples most successful iPod, and offers great value for a small device. 4Gb and 8Gb models are available.

iPod Classic: the old iPod as we knew it has changed and now will be referred to as the “Classic”. Being the only hard drive based iPod, the Classic now has the same metallic finish as the Nano, and is available in larger 80GB and 160GB capacities. Battery life has also been injected with steroids and the Classic has 30 hours of battery for audio playback, 6 hours of video on the 80GB version, and 40 hours / 7 hours for the 160GB unit. The iPod Classic is also slimmer than its predecessor.

iPod Touch: the new member of the iPod family, and possibly the most talked about addition since the launch. The new flagship device features a touch screen the same size as the iPhone, while the device is 8 millimeters thinner. Its basically an iPhone without the phone part, and features the “same multi-touch interface”. The best addition is WiFi, coupled with a built in Safari web browser, allowing you to browse the web and watch YouTube video’s. Apple also released a wireless version of iTunes for the iPhone and iPod touch, that allows downloading of music, podcasts and ring tones directly to the device, via the Wifi/GSM connection. The iPod touch will be sold in 8GB and 16GB flavors and will be priced at $299 and $399 respectively. This is a real alternative for people outside the US, who love the iPhone, but could never get their hands on them due to carrier wars. There may not be a GSM connection on board, but WiFi offers faster speeds and really justifies the investment made by many web companies such as Facebook and Meebo, in an iPhone specific web app. I see the Touch being very popular and indicative of where Apple is moving their iPod lineup.

iPhone: the iPhone hasn’t changed, it Just got $200 cheaper (yes, that isnt a typo) . With almost 1 Million iPhone’s sold Apple is phasing out the 4Gb model and has dropped the Price of the 8Gb model to boost further sales. While this penalizes early adopters, its a great move to get more users onto the platform and bring the iPhone in line with the Touch pricing.

The iPod Shuffle has also been released in a range of new colours, but nothings changed in terms of the device’s specs.

So to recap, thats two new full fledged iPod’s, a new Wireless iTunes store and updates/upgrades to the rest of the lineup.